The Pantone color of the year 2019
PANTONE 16-1546 Living Coral: a coral shade full of vitality with a golden hint that infuses energy and gently revives. Lively yet delicate, PANTONE 16-1546 Living Coral envelops us with warmth and affection, infusing comfort and optimism in a constantly changing world. With the invasion of digital technology and social media more and more an integral part of our daily life, we are looking for authentic and engaging experiences that allow us to establish personal bonds and intimacy. Sociable and lively, PANTONE 16-1546 Living Coral invites with its engaging nature to carefree activities. PANTONE 16-1546 Living Coral symbolizes our innate need for optimism and happy pastimes and embodies our desire for playful expression. Essence of modern life, Pantone Living Coral is a reassuring color that manifests itself in the nature that surrounds us and at the same time shows a lively presence on social media. Pantone 16-1546 Living Coral conveys the desired characteristics, familiar and stimulating, of the color found in nature. In its grandiose, albeit more elusive, submarine manifestation this vivifying and effervescent tonality enchants the eye and the mind. At the center of our vivid natural color ecosystem, Pantone Living Coral recalls how coral reefs are a variegated kaleidoscope of colors.